WHY 17?

As an athlete, I wore the number 17 and when I picked up a copy of Napoleon Hill's, Success Through a Positive Mental Attitude, and read the 'formula' for how to live a successful life which presented itself in Chapter 2 - I was bought in.  

In life, as in the gym, you're only as strong as your weakest link. If you want things to get better you have to address those weaknesses head on and work them into strengths. Simple, not easy.


Using these principles can help you overcome a lot. Using strength training principles can too.  That's why 17 and Barbells 

“As long as you live, from this day forward, you can analyze your every success and every failure – that is, if you imprint these 17 principles in your memory. You may develop and maintain a permanent Positive Mental Attitude by making it your responsibility to adopt and apply these 17 principles in your daily living. There is no other known method by which you may keep your mind positive.  Analyze yourself courageously, now, and learn which of these 17 principles you have been using and which of them you have been neglecting.  In the future analyze both your successes and your failures, using the 17 principles as a measuring device, and very soon you will be able to lay your finger on what has been holding you back.

If you have PMA and don't succeed, then what?  If you use PMA and don't succeed , it may be because you are not using each of the principles that are necessary in the combination for success to attain your specific goal." --Napoleon Hill

Lesson 1: Definiteness of Purpose
Definiteness of purpose is the starting point of all achievement. Without a purpose and a plan, people drift aimlessly through life (and in training).

Lesson 2: Mastermind Alliance
The Mastermind principle consists of an alliance of two or more minds working in perfect harmony toward a common definite objective. Success does not come without the cooperation of others.

Lesson 3: Applied Faith
Faith is a state of mind through which your aims, desires, plans and purposes may be translated into their physical or financial equivalent.

Lesson 4: Going the Extra Mile
Going the extra mile is the action of rendering more and better service than that for which you are presently paid. When you go the extra mile, the Law of Compensation comes into play.

Lesson 5: Pleasing Personality
Personality is the sum total of one’s mental, spiritual and physical traits and habits that distinguish one from all others. It is the factor that determines whether one is liked or disliked by others.

Lesson 6: Personal Initiative
Personal initiative is the power that inspires the completion of that which one begins. It is the power that starts all action. No person is free until he learns to do his own thinking and gains the courage to act on his own.

Lesson 7: Positive Mental Attitude
Positive mental attitude is the right mental attitude in all circumstances. Success attracts more success while failure attracts more failure.

Lesson 8: Enthusiasm
Enthusiasm is faith in action. It is the intense emotion known as burning desire. It comes from within, although it radiates outwardly in the expression of one’s voice and countenance.

Lesson 9: Self-Discipline
Self-discipline begins with the mastery of thought. If you do not control your thoughts, you cannot control your needs. Self-discipline calls for a balancing of the emotions of your heart with the reasoning faculty of your head.

Lesson 10: Accurate Thinking
The power of thought is the most dangerous or the most beneficial power available to man, depending on how it is used.

Lesson 11: Controlled Attention
Controlled attention leads to mastery in any type of human endeavor, because it enables one to focus the powers of his mind upon the attainment of a definite objective and to keep it so directed at will.

Lesson 12: Teamwork
Teamwork is harmonious cooperation that is willing, voluntary and free. Whenever the spirit of teamwork is the dominating influence in business or industry, success is inevitable. Harmonious cooperation is a priceless asset that you can acquire in proportion to your giving.

Lesson 13: Adversity & Defeat
Individual success usually is in exact proportion of the scope of the defeat the individual has experienced and mastered. Many so-called failures represent only a temporary defeat that may prove to be a blessing in disguise.

Lesson 14: Creative Vision
Creative vision is developed by the free and fearless use of one’s imagination. It is not a miraculous quality with which one is gifted or is not gifted at birth.

Lesson 15: Health
Sound health begins with a sound health consciousness, just as financial success begins with a prosperity consciousness.

Lesson 16: Budgeting Time & Money
Time and money are precious resources, and few people striving for success ever believe they possess either one in excess.

Lesson 17: Habits
Developing and establishing positive habits leads to peace of mind, health and financial security. You are where you are because of your established habits and thoughts and deeds